H.Dean Hua wrote:
What day of the week is best to send out your newsletter to maximize readership and clickthroughs? I know that Fridays and the weekends are the worst day to send it. My guess would be either Tuesday or Monday because they are slower and most folks have less to do on those days?
Excellent question, Dean.
I usually avoid Mondays as people are very busy and spam traffic is heavy on
weekends, so I am concerned my newsletter may be ignored or deleted since they
have so many extra emails. I avoid Fridays as many people are out of the office
and won't get it until Monday.
So my technique is to send out on Tues, Wed or Thurs just after lunch.
Constant Contact lets me
schedule the time so I don't have to be in the office to send it.
Garland Coulson, "The E-Business Tutor"
E-Business Tutor
http://www.ebusinesstutor.com/staticpages/index.php/newsletterday